ACTIVE DIGITAL Brings Julia Child's Culinary Magic to Your Fingertips with New Digital Recipe Collection

RICHMOND, VA – October 26, 2023 – ACTIVE DIGITAL LLC, a Richmond-based digital content innovator, today announced the launch of its meticulously curated digital collection of Julia Child’s iconic French recipes. This isn’t just another cookbook app; it's a deep dive into the heart of French cuisine, brought to life with modern convenience. For years, ACTIVE DIGITAL has been quietly building a reputation for taking classic content and making it accessible and enjoyable for the digital age. “We noticed a gap in the market,” explains Sarah Miller, Head of Content at ACTIVE DIGITAL. “Lots of recipes online are…well, let’s just say they’ve been chopped up, re-written, and the original voice gets lost. We wanted something authentic.” And authentic is exactly what they’ve delivered. The collection, built around Julia Child’s most beloved recipes – think Boeuf Bourguignon, Coq au Vin, French Onion Soup, and countless others – isn’t just a list of ingredients and instructions. ACTIVE DIGITAL’s team painstakingly digitized and formatted Julia Child’s original writing, preserving her charming, conversational tone and helpful hints. “It’s like having Julia in the kitchen with you,” says Mark Johnson, Lead Developer at ACTIVE DIGITAL. “We didn't want to simplify things. Julia’s recipes weren’t always about quick results; they were about learning technique and understanding why things work. We made sure that came through.” What Makes This Collection Different? Forget endless scrolling and confusing website layouts. ACTIVE DIGITAL’s collection is designed for ease of use, even for novice cooks. Key features include: Original Text & Voice: Experience Julia’s recipes as she originally wrote them. No watered-down, simplified instructions here. It's her personality that makes these recipes special, and it's all preserved. Interactive Ingredient Lists: Tap any ingredient, and you’ll get a short explanation of what it is and how it’s used. Helpful for those unfamiliar with French cuisine. Step-by-Step Photos & Videos: Each recipe features beautiful, high-quality photos showcasing each step. Plus, for key techniques like making a roux or folding pastry, they’ve included short, instructional videos. Metric & Imperial Conversions: Cooking with metric or imperial? No problem. The app automatically converts measurements for you. Built-in Timer: Keep track of cooking times with the integrated timer – no more burnt sauces! Shopping List Function: Add ingredients directly to a shopping list, organized by grocery store aisle. Search & Filter: Easily find the perfect recipe based on ingredients, difficulty level, or cooking time. Notes Feature: Add your own personal notes and modifications to recipes. Offline Access: Download recipes for offline access – perfect for cooking in the kitchen without worrying about Wi-Fi. More Than Just Recipes – It’s a Culinary Journey ACTIVE DIGITAL didn’t just want to digitize recipes; they wanted to create an experience. The collection includes: Julia’s Biography: Learn about the woman who brought French cooking to American homes. French Cooking Glossary: Decode those unfamiliar French terms. Wine Pairing Suggestions: Find the perfect wine to complement each dish. Tips & Tricks: Master essential French cooking techniques. Stories & Anecdotes: Enjoy charming stories and anecdotes from Julia’s life and career. Why ACTIVE DIGITAL? ACTIVE DIGITAL LLC, located at 2920 W Broad St Ste 15, Richmond, VA, 23230-5125, has a long history of taking complex content and making it user-friendly. “We’re a small team, but we’re passionate about quality,” says CEO David Lee. “We believe in preserving the integrity of original works while making them accessible to a modern audience. We handle everything in-house - from the digital formatting to the app development. That means we can maintain a really high level of quality control.” You can reach them at 404-554-5424. Availability The “Julia Child French Recipes” digital collection is available now for iOS and Android devices. It’s a one-time purchase, giving you unlimited access to all the recipes and features. You can find it on the App Store and Google Play. “We think Julia would be proud,” says Sarah Miller. “We’ve taken her legacy and given it a new life for a new generation of cooks.” Key Highlights: Authentic Julia Child Experience: Recipes in her original voice. Interactive Features: Helpful tips, videos, and conversions. Easy to Use: Designed for cooks of all skill levels. Offline Access: Cook anywhere, anytime. One-Time Purchase: No subscriptions or hidden fees.