PROMUS HOTELS LLC

PROMUS HOTELS LLC Launches Magical Harry Potter Jewelry Collection, Bringing Wizarding World to Life

MCLEAN, VA – October 26, 2023 – PROMUS HOTELS LLC, a dynamic and forward-thinking company based in McLean, Virginia, is thrilled to announce the launch of its enchanting new line of Harry Potter jewelry. This isn’t your average bling; it’s a way for fans to carry a piece of the wizarding world with them, everyday. You probably know PROMUS HOTELS LLC as a company dedicated to creating exceptional experiences. We’re usually focused on hospitality, helping people have great stays at hotels and resorts. But honestly? We’re huge Harry Potter fans here, and we thought, "Why not bring that magic to something you can wear?" It felt natural. We're a team that believes in detail, quality, and really delivering on what people want. That’s what we do with hotels, and that’s exactly what we’re doing with this jewelry. “We saw a real gap in the market,” explains Sarah Chen, Head of Product Development at PROMUS HOTELS LLC. “There was a lot of Harry Potter merchandise out there, sure. But a lot of it felt…cheap. Or not very well designed. We wanted to create pieces that fans would actually love to wear, things that were beautiful, well-made, and really captured the spirit of the books and films.” What’s in the Collection? More Than Just Snitches & Scarves! So, what can you expect from this new line? It's not just Golden Snitches (though, yes, there are amazing Golden Snitches!). We’ve really tried to think about all the iconic imagery from the Harry Potter universe, and translate that into wearable art. Here’s a sneak peek at some of the highlights: The Golden Snitch Collection: Okay, we had to start here. These aren’t just little golden balls. We've got a range – from delicate pendants on a fine chain, perfect for everyday wear, to larger, more statement pieces with realistically fluttering wings. They’re made with high-quality gold plating and are surprisingly lightweight. People are loving these. We’ve already had tons of pre-orders. Hogwarts House Crests: Represent your house pride! We have pendants, earrings, and even subtle cufflinks featuring the crests of Gryffindor, Hufflepuff, Ravenclaw, and Slytherin. They're crafted with enamel and polished silver (or gold plating, depending on your preference). They’re detailed, and really pop. The Deathly Hallows Symbol: For the more…dedicated fans. This iconic symbol – the Elder Wand, the Resurrection Stone, and the Invisibility Cloak – is represented in a sleek, minimalist pendant. It’s a subtle nod to the series, perfect for those who want to keep their fandom a little more under wraps. The Marauder's Map Inspired Pieces: We've taken the intricate details of the Marauder’s Map and turned them into stunning earrings and bracelets. Imagine tiny, detailed maps, etched onto silver or gold. It’s seriously impressive work. Character-Inspired Jewelry: We've designed pieces that hint at iconic characters. Think delicate silver chains with tiny charms representing Harry's glasses, Hermione's time-turner, or Ron's Weasley sweater pattern. It’s all about those little details. Platform 9 ¾ Necklace: A delicate silver necklace featuring the iconic Platform 9 ¾ sign. It's a simple but effective way to show your love for the series. Quality You Can Feel (and See!) PROMUS HOTELS LLC didn’t want to just slap a Harry Potter logo on some cheap metal. They focused on quality. “We used a lot of the same sourcing and quality control principles we use when selecting amenities for our hotels,” explains John Davis, PROMUS HOTELS LLC’s CEO. “We wanted materials that would last, craftsmanship that would shine, and designs that would truly capture the magic of Harry Potter.” The jewelry is made with: Sterling Silver: For a classic, durable shine. Gold Plating: High-quality gold plating for a luxurious look. Enamel: Vibrant, long-lasting enamel for the house crests and other detailed designs. Cubic Zirconia: Used sparingly for a touch of sparkle, where appropriate. Each piece is carefully inspected to ensure it meets PROMUS HOTELS LLC’s high standards. They're also packaged in beautiful, themed boxes – making them perfect for gifts. Where Can You Get Your Hands on This Magic? The Harry Potter jewelry collection is available right now on the PROMUS HOTELS LLC website (www.promushotels.com/jewelry). They’re also planning to partner with select retailers in the coming months. “We’re really excited to share this collection with the world,” says Sarah Chen. “We think it’s something that Harry Potter fans of all ages will love. It’s a way to express their fandom, and to carry a little bit of magic with them every day.” About PROMUS HOTELS LLC: PROMUS HOTELS LLC, located at 7930 Jones Branch Drive, Mc Lean, VA, 22102, United States, and reachable at 949-309-0076, is a dynamic company specializing in creating exceptional experiences. While primarily known for its hospitality services, PROMUS HOTELS LLC is expanding its reach with high-quality merchandise designed for passionate fans, starting with this enchanting Harry Potter jewelry collection. We are committed to detail, quality, and delivering products that exceed expectations. We believe in creating magic – both in our hotels and in the products we offer.

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